| Family | Verbenaceae |
| Scientific name | Callicarpa kochiana Makino |
| Synonyms | Callicarpa longiloba Merrill; Callicarpa loureiroi Hooker & Arnott ex Merrill |
| Common name | (Japanese common name) veludo murasaki [velvet murasaki-shikibu (murasaki-shikibu = Callicarpa japonica Thunberg)] |
| (English common name) none | |
| Distribution | (Japan) Honshu (Wakayama Prefecture), Shikoku, Kyushu, Okinawa |
| (Other nations) China, Taiwan, Vietnam | |
| Chromosomal number | unknown |
| Description | Plants 2-3m. Leaves 15-30cm long. Flowers pale purple, flowering in July to August. Fruits 3mm. Deciduous. Shrub. |
| Reference | Callicarpa kochiana Makino |
| Callicarpa kochiana Makino | |
| Cosmetics (Japanese Patent JP04312513/1992) |
| July 2008 at Kochi Prefecture Makino Botanical Garden |
July 2008 at Kochi Prefecture Makino Botanical Garden |
July 2008 at Kochi Prefecture Makino Botanical Garden |
| July 2008 at Kochi Prefecture Makino Botanical Garden |
July 2008 at Kochi Prefecture Makino Botanical Garden |
| July 2008 at Kochi Prefecture Makino Botanical Garden |